Privacy Policy — Active Fitness Canada
Who We Are
Active Fitness Canada (“we,” “us,” “our”) is a Canadian online retailer of fitness products. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, create an account, make a purchase, contact support, or interact with us in any way.
Information We Collect
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You provide: name, email, phone, billing/shipping address, payment method details (processed by our payment/financing partners), account credentials, messages to support.
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Collected automatically: device and browser data, IP address, approximate location, pages viewed, time on site, and cookies/analytics data.
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From third parties (as applicable): payment processors, financing partners, fraud-prevention tools, and delivery carriers.
How We Use Your Information
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To process orders, deliver products, and provide customer support.
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To offer payment and financing options.
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To personalize your experience and improve our website, products, and services.
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To send transactional messages (order confirmations, shipping updates) and—if you consent—marketing communications.
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For fraud prevention, security, and compliance with laws.
Sharing & Disclosure
We may share personal information with:
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Service providers (e.g., payment gateways, financing partners, carriers, analytics, customer support platforms) under contracts that limit use to our instructions.
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Legal and safety: if required by law or to protect our rights, users, or the public.
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Business transfers: in a merger, acquisition, or sale of assets, subject to the same protections.
Cookies & Analytics
We use cookies and similar technologies to operate the site, remember preferences, and measure performance. You can manage cookies in your browser settings. Blocking some cookies may affect site functionality.
Payments & Financing
We do not store full payment card numbers. Payments and financing applications are handled by third-party providers who process your information in accordance with their own privacy policies.
Retention
We keep personal information only as long as needed for the purposes above, to meet legal/financial obligations, and to resolve disputes.
Security
We use reasonable physical, organizational, and technical safeguards to protect personal information. No method of transmission or storage is 100% secure.
Your Choices & Rights (Canada)
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Access, correct, or update your information.
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Withdraw consent to marketing at any time (unsubscribe link or contact us).
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Delete your account (subject to legal/operational limits).
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For Quebec residents and other provinces with additional rights, you may have further options under applicable law.
To exercise these rights, contact us (details below). We may need to verify your identity.
Children’s Privacy
Our site is not intended for children under 13. We do not knowingly collect personal information from children.
Third-Party Links
Our site may link to third-party websites. Their privacy practices are independent of ours.
Changes to This Policy
We may update this Policy from time to time. Changes take effect when posted with the “Last updated” date above.
Contact Us
Privacy Officer
Active Fitness Canada
Email: info@activefitnesscanada.com